Explore Tuscany: Visit Carrara Marble Quarries and Pietrasanta from La Serena

From La Serena in Forte dei Marmi, you can reach the Carrara marble quarries and the artistic town of Pietrasanta in a single day, with private transfers and expert guides arranged by the hotel’s concierge. It’s an effortless way to experience Tuscany’s cultural Riviera, combining dramatic mountain landscapes with intimate art-filled streets.

A seaside base for Tuscany’s cultural Riviera

La Serena is set in Forte dei Marmi, perfectly positioned between the Tyrrhenian Sea and the Apuan Alps. From here, the renowned Carrara marble quarries are around twenty-five minutes away by car, while Pietrasanta lies just over ten minutes from the hotel, making it easy to visit both in one smooth itinerary.

Departing directly from the hotel, you travel along the coastline before heading into the foothills of the mountains, where the first marble faces appear between pine trees. The concierge can arrange a private driver so that you can simply focus on the views.

Inside the Carrara marble quarries

In Carrara, the mountains open into vast white amphitheatres. With a specialist local guide, you learn how this marble has been extracted and traded for centuries and why it remains one of the world’s most sought-after stones. Visits are usually conducted in small groups or privately, using vehicles adapted to the mountain roads and visitor routes.

You may stop at panoramic viewpoints, explore active quarries from safe platforms and hear stories linking the stone to artists and architects across the globe. Depending on your interests, the tour can also include a brief visit to a sculpture workshop or a traditional quarry village.

Discovering Pietrasanta, Tuscany’s sculpted town

Back at sea level, Pietrasanta offers a different expression of the region’s heritage. This compact town is renowned for its bronze foundries, sculpture studios and contemporary galleries. La Serena is only a short drive away, which means you can visit in the morning, stop for lunch on the main square or come in the late afternoon for aperitivo and gallery-hopping.

Your concierge can suggest galleries, book a table at a favourite trattoria or arrange a walking tour that highlights both historic workshops and contemporary public art. The atmosphere is relaxed yet creative, with exhibitions often spilling out into the streets.

Tailor-made day trips curated by La Serena

Every excursion is entirely personalised. Some guests prefer a focused morning in the quarries followed by lunch and a stroll in Pietrasanta; others opt for a longer outing with extended photo stops, a more in-depth quarry tour or additional time for shopping and gelato.

The concierge team coordinates private drivers, licensed guides, timings, tickets and restaurant recommendations. You return to La Serena in the late afternoon, ready to unwind by the pool or at the bar, extending the sense of effortless escape that defines a stay at the hotel.

Key Facts

• La Serena is located in Forte dei Marmi, about 25 minutes from Carrara and 13 minutes from Pietrasanta by car.
  
  
• The concierge can arrange private guided visits to the Carrara marble quarries with trusted experts.
  
  
• Pietrasanta is a nearby artists’ town, ideal for galleries, studios, shopping and aperitivo.
  
  
• Day trips can be arranged as half-day or full-day, with restaurant bookings and panoramic stops.
  
  
• All itineraries are fully tailor-made according to pace, interests and family needs.
  
  

FAQ

How long does a day trip to Carrara and Pietrasanta take from La Serena?

If you combine both destinations, allow a full day, including quarry visit, lunch and time to explore Pietrasanta. A shorter half-day is possible if you focus on just one location.

Can I book a private tour of the Carrara marble quarries?

Yes. La Serena’s concierge can reserve private tours with licensed guides, including door-to-door transfers, flexible schedules and additional stops on request. Early booking is recommended, especially in high season.

Is the excursion suitable for children?

Families regularly visit the quarries and Pietrasanta. The team can suggest family-friendly guides, adjust the route and include breaks so that younger guests remain comfortable and engaged throughout the day.

Do I need previous knowledge of the area to enjoy the trip?

Not at all. The concierge will help you choose the best day, timeframe and type of tour, and will share suggestions for galleries, viewpoints and restaurants so that you make the most of your time outside the hotel.

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