.jpg)
Luxury hotel Forte dei Marmi: contemporary elegance at La Serena
In Forte dei Marmi, La Serena is a five-star luxury hotel that blends contemporary design, curated art, Italian cuisine and highly personalised service. Set in a quiet residential neighbourhood within easy reach of the sea and boutiques, it offers the full experience of a luxury hotel in Forte dei Marmi with a distinctly Tuscan character.
A luxury hotel in the heart of Forte dei Marmi
Forte dei Marmi is synonymous with understated elegance, tree-lined avenues and long sandy beaches. La Serena occupies a peaceful address slightly away from the busiest streets, yet close enough for guests to walk or cycle to the seafront, markets and designer shops
This balance between discretion and proximity defines the hotel’s positioning as a luxury hotel in Forte dei Marmi: close to the action, but never overwhelmed by it. From here, guests can easily explore the coast, visit nearby Pietrasanta or Carrara, and return each evening to a calm and refined base.
Rooms and suites with refined contemporary design
With only around 21 rooms and suites, La Serena offers the intimacy of a boutique luxury hotel. Each space is thoughtfully designed, combining natural materials, soft colours and generous natural light, often with views over the surrounding greenery.
The rooms and suites feature marble bathrooms, premium bedding, carefully selected textiles and custom-made details. The Garden Suite stands out with its spacious private terrace overlooking pine trees and the distant Apuan Alps, ideal for private breakfasts or sunset aperitivo. Altogether, the accommodations express what many travellers look for in a luxury hotel in Forte dei Marmi: calm, comfort and quietly confident style.
Gastronomic Italian cuisine and signature bar
Dining is a central part of the La Serena experience. The eat and drink areas celebrate Italian flavours with a contemporary touch, using seasonal ingredients and an extensive wine selection. The mood is relaxed but precise, reflecting the spirit of Forte dei Marmi, where la dolce vita is lived with taste and intention.
Guests can enjoy light lunches after the beach, more elaborate dinners in the evening, or crafted cocktails at the bar. The team is happy to guide guests through the wine library, helping them discover Italian labels that pair naturally with the menu.
Art, artist residency and cultural soul
One of the defining characteristics of La Serena as a luxury hotel in Forte dei Marmi is its commitment to art. The property is curated as an immersive gallery, with contemporary works displayed throughout rooms, corridors and shared spaces. A dedicated artist residency programme welcomes established and emerging artists, ensuring that the visual experience evolves season after season.
For culturally minded travellers, this adds a layer of depth to their stay: the hotel is not simply a backdrop but a place of discovery, where each visit may reveal new pieces and perspectives.
Garden, pool and outdoor living
La Serena’s garden and pool area extend the hotel’s sense of ease into the open air. Framed by greenery, the pool is designed as a calm oasis where guests can unwind between outings or simply linger on a lounger with a book.
The online gallery offers a visual preview of these spaces, showcasing the hotel’s interplay between architecture, landscaping and light.
Experiencing Forte dei Marmi like a local
As a luxury hotel in Forte dei Marmi, La Serena also serves as a gateway to the town and the wider region. Complimentary bicycles invite guests to move at a gentle pace, riding to the beach clubs, the pier or the local market. The team can arrange beach reservations, taxis, private drivers and car rentals on request.
The hotel’s location makes day trips to Pietrasanta, Lucca, Pisa and Florence simple to organise, allowing guests to experience both the coast and Tuscany’s cultural cities before returning to the calm of La Serena in the evening.
Who is this luxury hotel in Forte dei Marmi for?
La Serena is ideal for travellers who appreciate a luxury hotel in Forte dei Marmi where design, art and gastronomy are as important as proximity to the sea. Couples, solo travellers, art lovers and families seeking tranquillity all find a welcoming, quietly sophisticated atmosphere.
Tailored packages bring together accommodation, culinary experiences and added services, transforming a simple stay into a personalised Tuscan escape.
Key Facts
- Five-star luxury hotel located in Forte dei Marmi, Tuscany
- Intimate boutique scale with around 21 rooms and suites
- Contemporary interiors featuring curated art and natural materials
- Refined Italian dining and bar with extensive wine selection
- Garden and pool offering a calm retreat from the seaside bustle
- Active artist residency and rotating exhibitions
- Bicycles, transfers and bespoke services for exploring Forte dei Marmi and beyond
- Tailored packages available on the offers page
FAQ
Is La Serena a true luxury hotel in Forte dei Marmi?
Yes. La Serena is a five-star property that combines refined design, personalised service, gastronomy and art, positioning it firmly as a luxury hotel in Forte dei Marmi.
How many rooms does the hotel have?
La Serena offers a limited number of rooms and suites, around 21 in total, which helps preserve an intimate atmosphere and highly attentive service.
Is the hotel suitable for families?
Yes, selected room categories are well suited to families, with more generous layouts or connecting options. The quiet neighbourhood, garden and pool make it an appealing choice for families who enjoy a chic yet relaxed environment.
How close is La Serena to the beach?
The hotel is within walking or cycling distance of Forte dei Marmi’s beach clubs. The team can assist with arranging beach reservations to ensure a smooth experience.
What is the best way to book?
For the most accurate availability and access to current offers, it is recommended to book directly via the official website or through the contact page, where the team can also assist with special requests.
